FRANKFURT, GERMANY, March 27, 2010—Synthogy has been awarded this year’s M.I.P.A. award for Ivory II in the category of Best Software Instrument. The award was given at the annual Musikmesse International Press Awards ceremony on March 25, 2010. More than 100 music product magazines from all over the world choose the M.I.P.A. nominees and award winners.
Synthogy co-founder Joe Ierardi comments, "We're thrilled to receive the prestigious 2010 M.I.P.A. for Ivory II. It's a great honor to have our efforts recognized by the international press and the many fine publishers and editors who participated. On behalf of my partner, George Taylor, we'd like to thank M.I.P.A., all of our distributors and dealers, and especially our customers, for their kind recognition and support of our company and products."
Ivory II is the next generation version of Synthogy's virtual piano engine that drives our Ivory Grand Pianos, Ivory Italian Grand and Ivory Upright Pianos products. A host of new features have been added to the Ivory II engine including Sympathetic String Resonance, a sought after but elusive characteristic of real pianos that Synthogy approaches in a completely new and unique way to realize the true complexities and subtleties of sympathetic string excitation.
Ivory II also addresses Synthogy’s most frequent customer requests with features like Half Pedaling, Lid Position, Pedal Noise, and Tuning Tables to deliver the most detail and control available in a virtual piano. Additional features like Timbre Shifting, Parametric EQ, and new Synth Layer control offer powerful new sound sculpting capabilities for custom piano programming and sound design.
The new version also features further development of each Ivory piano including more velocity levels (up to 18 per piano), more soft pedal samples, more release samples, with greater fidelity and refinement than ever before, surpassing Ivory's already unmatched playability. Currently, any customer who buys an Ivory title prior to the release of Ivory II will be eligible to receive a free upgrade!